The notion of The Eternity Funeral Plan began with two partners. After a thorough analysis of the funeral industry in the United Kingdom, they realised that the current funeral plan industry was not adequate for customers.
Rising costs and high initial outlays are harsh as it is, but it only scratches the surface of unfairness. A lack of transparency makes it difficult for customers to make well-informed decisions about a funeral plan. They have to endure pushy sales calls and appalling prices. Here is how we are different.